The white space of a business is everything that goes on between your people and your projects that is not critical path but critical to your success as a business. This article provides examples and tactics relevant to managing white space. What is the white space? A...
While many things in marketing are changing, one thing never changes: Consumers purchase from people, companies, or brands towards whom they feel an affinity. For small businesses, this should be the best news you’ve heard this year! Your story, your challenges, your...
The heat around CAN SPAM laws has lessened over the years, but it is still important to remember a few things when emailing your contacts. Spam is still not legal, and it is good to be polite when contacting your email list. 1) Include your physical address....
Welcome to my new web site! I hope you will take some time to read through my new services page and read the new approach to my work! I am excited to serve my clients and work along side them to serve our communities this year! Happy 2020! Jennifer Norene &...
What is SEO? Many now realize that a web site is not a “set it and forget it” affair. A web site that is found on search engines and thus generates quality traffic for a web site and a business takes a thoughtful structure and consistent maintenance, especially in...
