by Jennifer Norene | Jun 30, 2026 | Artificial Intelligence, Search Engine Optimization, Web Site Optimization
By Jennifer Norene, Founder of Beyond Brand Collective — 20+ years in digital marketing and AI search strategy If 2025 was the year AI turned SEO upside down, 2026 is the year we have to actually adapt or fall behind. Google AI Overviews now appear in nearly...
by Jennifer Norene | Nov 18, 2025 | Advertising, Artificial Intelligence, Education
An AI Flipbook – A Simple Explanation of AI and How to Use It to Grow Your Business I always find in huge technology shifts, there are the “deer in head lights” crowd that we think get it and really have no idea what the value of the new tech is. It...
by Jennifer Norene | Oct 19, 2025 | Artificial Intelligence, Education
Let’s be real — AI is being driven by three massive forces: investor money, technology ambition, and the data industry’s hunger for scale. That doesn’t make it bad. But it does mean you should see the hype for what it is. What’s being packaged as “the power of AI” is...
by Jennifer Norene | Apr 3, 2024 | Artificial Intelligence
Artificial Intelligence and the many new AI tools on the market can be used to brainstorm ideas, create images, proof read, Search Engine Optimization and copy writing. But that’s not all of the ways you can use AI to save time and money – and boost your...
by Jennifer Norene | Jan 17, 2024 | Advertising, Artificial Intelligence, Online Lead Generation
What are some of the shifts and issues we are seeing on the digital marketing landscape and why do they matter? First Artificial Intelligence from our perspective: The adoption of artificial intelligence (AI) in businesses has reached a significant milestone,...
