Upon program launch, every email marketer faces the decision as to how they will acquire or build an email list of recipients. A solid email marketing strategy includes a thoughtful creative strategy based on your target market, and an equally thought out list...
I was thinking today about how simple good email post card design is.There is a simple brilliance to great email marketing post card design, actually. That old adage, “don’t over do it”, it applies here. Keep It Simple Sweetheart. Here’s why:...
Email marketing gets a bad rap at times from social media gurus as an outdated medium whose retirement has come. Not so fast, I say, especially given a recently updated MailChimp authored article that lists some pretty compelling statistics. People still open email...
